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Netflix - Break up Mode

Spec campaign copy across a push notification, homepage flow and account-access message

Push Notification

Breakup Mode is here.

They kept the hoodie. You're keeping the Netflix - minus the shows, the flashbacks and them.

 

Homepage On-Screen Copy

For people who are over the relationship but still getting 'Continue Watching' flashbacks.

Hide the shows you watched together, clear them off your profile and stop Netflix from recommending the exact romcom you cried through together.

Make it yours again.

 

Message Shown to the Person Who Got Logged Out

This Netflix account is no longer available to you. Seems the relationship wasn't renewed for another season.

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LET'S CONNECT

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Your move.

 

Got a role, a brief, a half-baked idea or a “quick thing” that is clearly not going to be quick?

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Send it over. If it needs an angle, a voice or considerably better words, I’m listening.

 

Email, Instagram or LinkedIn - pick your preferred corner of the internet and tell me what you’re working on.

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I promise to ask only the necessary follow-up questions. And maybe one more.​

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